Impactful BlackWing Campaign for CSG Invotas Featured in DM NEWS
Mary Kate Baker, Account Director
Cyber attacks are in the news. Big brands have been hacked. Target. Sony Pictures. JP Morgan Chase. Neiman Marcus. And more.
There is massive pressure on CIOs and CEOs to protect their companies. And to strengthen their organizations’ cyber-defenses. Our client, CSG Invotas, provides cyber security software that does just that. But there is tremendous noise in this marketplace, heavy on technical specifications, functionality, and tech-speak.
BlackWing’s “Lie, Cheat, Deceive” campaign for CSG Invotas takes a different approach. See what we did. It was covered in DM News.