Strange but true.
Every accounts payable and procurement pro has a host of ludicrous employee spending stories. We dramatized this insight to the nth degree in this campaign for Basware, one of Europe’s top leaders in e-invoicing, e-procurement, and financing software.
Outlandish visuals provided a perfect setup to explain how Basware is the only partner that can give you 100% purchasing compliance, invoice capture, and source-to-pay (S2P) visibility.
10.25.2018 Strange but true.
07.07.2018 Improving Healthcare Exponentially.
Weird stock pays off.
In order to grab as many eyeballs as possible and maximize every marketing dollar, Basware needed an audacious campaign. Up against a skinny budget and an ambitious timeline, we struck gold by devising a way to turn bizarre shots from stock photo sites into a standout campaign that can extend for years to come.