Cybersecurity Academy

When Proofpoint, the cybersecurity choice for 87 of the Fortune 100, wanted to launch a professional certification program, it turned to BlackWing Creative. In less than a month, we created a program name, visual identity, brand mark, messaging, collateral, digital marketing assets, and more.

Our creative platform extends a fresh new brand look for Proofpoint, which just launched this spring. We were very intentional when it came to selecting photos of professionals who looked confident, determined, and assertive. We wove in aspirational calls to action urging candidates to become Proofpoint Certified Guardians. And we had loads of powerful stats to help us make a very compelling case.