BlackWing On Hand as a New Era Begins for Alaska Air Cargo.

BlackWing On Hand as a New Era Begins for Alaska Air Cargo.

10.20.2017
Charlie Worcester
Associate Creative Director

Alaska Airlines and Alaska Air Cargo are rock stars in the state of Alaska. The airline’s commitment to the communities and industries of Alaska is legendary. And now, Alaska Air Cargo is poised to take a big leap forward.

At a special ceremony earlier this month in Anchorage, the Cargo team introduced its new 737-700 freighter, the first of three all-cargo aircraft for Alaska. The new planes can hold up to 42,000 lbs of cargo and will dramatically increase the capacity Alaska can offer its customers in the state of Alaska and the lower 48. Members of the BlackWing team were there on launch day to get a first hand look at the aircraft and help celebrate its arrival.

Throughout the year, BlackWing developed promotional campaign materials, including print and digital ads, sales collateral and a unique direct mail piece– all in anticipation of the new freighter. Finally getting to see and tour it was a truly rewarding experience for our team. It was a big day for Alaska Air Cargo, and BlackWing was honored to be there.

To learn more about the freighters, click here.  To see our work in support of Alaska Air Cargo, head over here.

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